{"id":38533,"date":"2016-01-24T15:02:11","date_gmt":"2016-01-24T20:02:11","guid":{"rendered":"http:\/\/thelehighacresgazette.com\/news\/?p=38533"},"modified":"2016-01-24T15:02:11","modified_gmt":"2016-01-24T20:02:11","slug":"aldi-is-fixing-its-biggest-weakness-and-that-should-terrify-whole-foods","status":"publish","type":"post","link":"https:\/\/thelehighacresgazette.com\/news\/2016\/01\/aldi-is-fixing-its-biggest-weakness-and-that-should-terrify-whole-foods\/","title":{"rendered":"Aldi Is Fixing Its Biggest Weakness<br> and That Should Terrify Whole Foods"},"content":{"rendered":"<p>Written by Hayley Peterson, Business Insider and Lehigh Acres Gazette<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-38534\" title=\"Aldi 1\" src=\"http:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-1-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-1-300x225.jpg 300w, https:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-1-1024x768.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Aldi is coming to Lehigh Acres, currently has contract on property next to Goodwill on Lee Blvd.<\/p>\n<p>Aldi is stepping up its game in the organic-food space.<\/p>\n<p>The grocery chain is expanding organic-food brands, removing some artificial ingredients from its products, and adding more gluten-free items in hopes of attracting more health-conscious shoppers.<\/p>\n<p>Aldi became one of the world&#8217;s biggest food retailers by offering insanely low prices.<\/p>\n<p>The chain&#8217;s prices on fresh produce and packaged goods are roughly 30% lower than Walmart&#8217;s, according to a\u00a0<a href=\"http:\/\/www.businessinsider.com\/aldi-vs-walmart-grocery-prices-2015-12\">recent price check<\/a>.<\/p>\n<p>The company&#8217;s foray into organic and gluten-free foods signals a new direction for Aldi and an emerging threat to Whole Foods&#8217; lower cost chain, 365 by Whole Foods Market, which is launching this year.<\/p>\n<p><!--more-->Whole Foods is opening the chain to better compete with the\u00a0<a href=\"http:\/\/www.businessinsider.com\/whole-foods-is-about-to-get-a-lot-cheaper-2015-11\">increasingly crowded market<\/a>\u00a0for low-cost organic goods.<\/p>\n<p>Aldi has removed certified synthetic colors, partially hydrogenated oils, and added MSG from all of its private-label products, which make up 90% of what Aldi sells, the company told Business Insider.<\/p>\n<p>Aldi is also expanding its selection of fresh and organic meat and produce, including its &#8220;Never Any!&#8221; brand of meats that contain no\u00a0added antibiotics, hormones, animal by-products or other additives.<img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-38535\" title=\"Aldi 2\" src=\"http:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-2-300x224.jpg\" alt=\"\" width=\"300\" height=\"224\" srcset=\"https:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-2-300x224.jpg 300w, https:\/\/thelehighacresgazette.com\/news\/wp-content\/uploads\/2016\/01\/Aldi-2-1024x767.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The chain is also expanding its SimplyNature line, which is free of more than 125 artificial ingredients, and its gluten-free liveGfree brand.<\/p>\n<p>Aldi&#8217;s milk is already free of artificial growth hormones, but its now stripping yogurt, sour cream, cottage cheese, and other dairy products of growth hormones as well.<\/p>\n<p>In addition to broadening its organic offerings, Aldi has started to\u00a0offer &#8220;fancier&#8221; foods, like artisanal cheeses, smoked salmon, quinoa, and coconut oil.<\/p>\n<p>The steps will enable Aldi to better compete with not only Whole Foods, but also Kroger, which has been rapidly expanding its organic line, called Simple Truth, and Walmart&#8217;s Neighborhood Markets.<\/p>\n<p>Aldi currently has about 1,500 stores in the US and has plans to open roughly 500 more stores over the next two years as part of a $3 billion expansion.<\/p>\n<p>Aldi and its rival discounter Lidl have upended the grocery market in the UK, forcing\u00a0the nation&#8217;s largest supermarkets to dramatically cut prices and lay off workers to stay competitive.<\/p>\n<p>The CEO of Asda, the UK&#8217;s second-largest grocery chain, has called the new competitive environment created by Aldi and Lidl &#8220;the worst storm in retail history.&#8221;<\/p>\n<p>&#8220;When we set the plan, I don&#8217;t think anyone anticipated the market being in meltdown,&#8221; Asda CEO Andy Clarke said in August after the Walmart-owned company reported its worst\u00a0quarterly sales drop ever.<\/p>\n<p>Aldi keeps prices low by limiting inventory to a lean selection of private-label items, versus traditional supermarkets that tend to carry several different brands of a single product.<\/p>\n<p>Aldi\u00a0also\u00a0invests far less in customer service and merchandising than traditional grocers.<\/p>\n<p>Most of the store&#8217;s products are displayed in their shipping cartons to make restocking quick and easy. That means fewer workers are needed on the sales floor.<\/p>\n<p>Aldi also requires customers to bring their own shopping bags, bag their own groceries, and pay a deposit to use a cart. Customers get their deposit back when they return the cart, so Aldi doesn&#8217;t have to pay employees to round up carts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Written by Hayley Peterson, Business Insider and Lehigh Acres Gazette Aldi is coming to Lehigh Acres, currently has contract on property next to Goodwill on Lee Blvd. Aldi is stepping&hellip; <\/p>\n","protected":false},"author":8,"featured_media":38534,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,32],"tags":[],"_links":{"self":[{"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/posts\/38533"}],"collection":[{"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/comments?post=38533"}],"version-history":[{"count":0,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/posts\/38533\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/media\/38534"}],"wp:attachment":[{"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/media?parent=38533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/categories?post=38533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thelehighacresgazette.com\/news\/wp-json\/wp\/v2\/tags?post=38533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}